In a world increasingly industrialized and grey, there are always green outbreaks of hope. The post-apocalyptic vision of the MSC Ambassadors can help us to understand where we go if we do not put a remedy.

Because of it we try to recruit MSC Ambassadors all over the planet to look for the last green corners where we can ride with our MSC Bikes bicycles. This way we will know that we are still in time.

In order to achieve our purpose, MSC Ambassadors will enjoy a special price for the purchase of an MSC Bikes (see list) and they will accumulate points at the same time as they recruit other ambassadors in order to wear the special MSC Ambassadors maillot and to spread our seed of hope all over the world. Thanks to this program of points, MSC Ambassadors will be able to exchange these points for products or even for a new bicycle for next year (see points system).